ZAP-IT® Laser Alignment Paper was developed by Mike Toepel in 1983. It is sold and distributed worldwide and is seen as the industry standard wherever lasers are used. Zap-It Corporation was founded by Mr. Toepel in 2002. The goal of the company is to market and improve ZAP-IT® and expand its product line to bring other laser alignment and specialty products to the laser community. The company is a primary source where laser users and technicians can find tools for viewing, measuring, analyzing and documenting laser beams.